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Tools for Instagram Business



To create successful content and find deep analytics that’ll help shape and craft your following to precision, it helps to utilize third-party tools and apps. Elevate your Instagram Stories or feed pictures with great photo-editing apps, or get a free inside look to trending hashtags that build traffic on online databases. Take time to create videos and images that speak to your target audience and entice them. And of course, don’t forget to use analytics to see what is working and what isn’t.

Editing apps for Instagram Stories


VSCO - VSCO is one of the most popular video editing apps for Instagram Stories. It has multiple color effects, can create GIFs and even features a built-in community, though it requires subscription.


InShot - Another video editing app, InShot has a variety of functions such as video trimming, video merging, speeding up, bordering blurring for Instagram Stories, and more. You can also apply video filters and voice covers and import mp3 tracks.


StoryArt - StoryArt was designed for creating beautiful Instagram Stories with various text fonts, a selection of themes, filters, and other cool design effects.


Canva - One of the most popular image editing tools, Canva features 60,000 free templates and more than 700 font options. It can also be used for editing videos.


Tools for content creation and management

Compfight - It’s a free tool to help you find images (both stock and licensed pictures) for creating fresh visual content. The service is fast and provides good-quality images.

Sked Social - This tool can autopost content on Instagram, Facebook and Twitter, which is extremely useful when you use multiple channels. It also integrates with Canva so you can edit images before posting.

Repost - This mobile app allows you to share content and credit to the original Instagram posts by simply copying and pasting their URLs. The author’s name will automatically appear on your new posts.

Shortstack - It’s a tool that lets you create and run contests on different social media including Instagram. It features 90+ templates and 30 themes and allows you to use custom URLs.

Gramto - Gramto can automatically follow and unfollow multiple users by following the criteria you set for it. It can also automatically post, comment, send direct messages, etc.

Tools for Instagram analytics


Iconosquare - It’s a popular tool for managing your social media accounts and gathering data. It can track engagement insights, reach, impressions, mentions, audience demographics, etc. It also tracks what users say about an industry or your brand. Iconosquare can be used for both Instagram and Facebook.

Squarelovin’ Instagram Insights - Gathers relevant data over time periods – year, month, week. It tracks likes, followers, post performance and interactions with audiences. The tool can also identify the best time to engage followers.

Crowdfire - Crowdfire can visualize gathered data into user-friendly charts and diagrams. Another useful function is its ability to find content relevant to your topic. In addition, it lets you publish posts from your blog, website, online store or YouTube channel.

Instagram Insights - If you don’t want to use paid tools, there’s always Instagram’s built-in analytics. It tracks your most popular posts, impressions and reach, as well as the best time to post.


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